⚡ Ready in 21 days

Custom trade fair stand design, from concept to installation.

From design to on-site installation: all-inclusive, fast turnaround, maximum reliability. We start from your concept to create a stand that stands out and attracts your clients.

★★★★★ 100% satisfied clients · 16.500 m² designed · 62 projects in 2025
Trusted by leading brands
Why us

You're not buying a stand. You're investing in a strategic asset for your visibility.

Specialised in bespoke trade fair stands for SMEs and major companies looking to stand out, generate leads, and position themselves as industry leaders.

Custom stands aligned with your brand

Tailored creative concepts developed from your brand identity and business goals.

High-impact visual design

Eye-catching installations designed to generate visibility and leads at trade fairs.

Modular and reusable solutions

Stands designed for multiple trade fairs throughout the year, reducing costs and reuse time.

Certified high-quality materials

Wood, aluminium, glass, plexiglass: all controlled materials that meet regulations.

Logistics and installation included

Transport, assembly and dismantling managed by our team across Italy and Europe.

Support before, during and after

A dedicated project manager follows you at every stage, even during the event.

21

Record timing:
your stand ready in just 21 days.

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How we work

A clear and proven process in 4 steps.

From the initial brief to post-event: we take care of every detail.

01

Brand and objectives analysis

We start from your business goals and brand identity. We analyse the target audience, the trade fair, and the message to convey.

02

Creative and functional design

Every project is born from an original, strategic concept that combines aesthetics and usability.

03

Transport and installation

We handle all logistics: from delivery to the fair to final assembly and dismantling.

04

Assistance and post-event

We stand by your side during the fair. After the event, we analyse results to improve future installations.

Our work

Some of our completed projects.

Installations for SMEs and major brands across Italy, with a presence at the main trade fairs in Milan and national and international exhibition centres.

The numbers

The results speak for themselves.

100%
Satisfied clients
62
Projects in 2025
16.500
m² designed
21
Days to delivery
Project Manager Lucio Rado
The added value

A real and direct connection with you.

In the world of trade fair stands, where everything is often impersonal and delegated, we make a different choice: we truly stand by your side. Our strength is not just the quality of our installations, but the human, direct, and transparent relationship with every client.

"For years, Lucio has been the operational heart of Guru Lab Design projects — your point of reference before, during, and after every fair."
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Calendar 2026

Upcoming events with our installations.

The list is constantly updated. Our design office is available to provide you with a valuable proposition.

January
  • Xporiva Schuh — Riva del Garda
  • Marca — Bologna
  • Sigep — Rimini
  • Homi — Milan
February
  • Spielwarenmesse — Nuremberg
  • ISM — Cologne
  • Ambiente — Frankfurt
  • Mido — Milan
  • Myplant & Garden — Milan
  • Lineapelle — Milan
March
  • Mecspe — Bologna
  • Logimat — Stuttgart
  • ICE — Munich
  • ISH — Frankfurt
April
  • Vinitaly — Verona
  • Bauma — Munich
  • Salone del Mobile — Milan
  • Euroluce — Milan
May
  • Tuttofood — Milan
  • Made in Steel — Milan
  • Interzum — Cologne
  • Autopromotec — Bologna
  • Ipack Ima — Milan
June
  • Transport Logistic — Munich
  • CWIEME — Berlin
September
  • Maison&Objet — Paris
  • Automechanika — Frankfurt
  • Drinktec — Munich
  • Micam — Milan
  • Mipel — Milan
October
  • Chillventa — Nuremberg
  • CPHI — Milan
  • Bimu — Milan
  • Fakuma — Friedrichshafen
  • Glasstec — Düsseldorf
  • Euroblech — Hanover
November
  • All4Pack — Paris
  • Ecomondo — Rimini
  • EICMA — Milan
  • Medica — Düsseldorf
  • Simei — Milan
December
  • Artigiano in Fiera — Milan
  • Valve World — Düsseldorf
Testimonials

Satisfied clients.

  • ★★★★★

    "Professionalism and availability. The creative stand design particularly impressed us. A great added value was finding a team that handled all the management and organisation. Truly a 360-degree service."

    Unapol
    Bruno Armillas Unapol
  • ★★★★★

    "We needed an agency that could quickly understand our needs. Guru Lab Design, with Lucio's passion, managed to deliver and complete the project on time with great results. We would confidently entrust them with future projects."

    Alfabus Europa
    Valentina Malonni Alfabus Europa
  • ★★★★★

    "The project created for our participation as a sponsor at the WeMakeFuture conference in Rimini was a great success. The result was an original and creative stand that certainly did not go unnoticed."

    Swagyourlife
    Swag Team Swagyourlife
  • ★★★★★

    "I was constantly followed by Lucio and his team who, with great patience and meticulous attention to detail, made what seemed to be just a 'nice idea' possible. In less than three weeks, we created the most beautiful stand at the fair."

    Pellet My Fire
    Giorgio Dell'Aversana Pellet My Fire
FAQ

Frequently asked questions.

We install our creations in different venues: industry trade fairs, exhibitions, conferences, showrooms and more. The structures are custom-built to perfectly fit each space and context.
Absolutely. Our trade fair calendar and international clients have led us to operate across Europe, setting up at major fairs in EU countries and the UK.
Wood, laminates, glass, aluminium, plexiglass, fabric, lacquers. All materials are certified and controlled, ensuring an elegant product that meets all regulations.
The price depends on the concept, complexity and quantity of components, available time, and overall effort. With Guru Lab Design, you get creative design and installation in a single solution, optimising costs.
Yes, we design modular trade fair stands for companies that participate in multiple fairs throughout the year, reducing costs and reuse time.
No. We work at events and fairs throughout Italy, and we are also among the leading suppliers of trade fair stand installations internationally.
Yes, we offer an "all-inclusive" service: design, construction, transport, and installation.
Value proposition

Request your custom project now.

It only takes a minute to receive our consultation: let's understand your needs together and find the most effective solution for your next trade fair.

+39 02 97381557 info@gurulabdesign.com Viale Abruzzi, 37 — 20131 Milano

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